The environment of a tech start-up In most cases, tech start-ups have to assert themselves against established companies. As a rule, these companies have extensive patent portfolios. In addition, they continuously apply for many patents. The following graphic from the DPMA illustrates this as an example
Ensuring the competitiveness of a company is the goal of every corporate strategy. To achieve this, it is obviously advantageous to be able to assess future developments. In the best case scenario, technology scouting helps to identify such forward-looking technologies. RECOGNISING NEW TRENDS AT AN EARLY STAGE ENABLES THE