In everyday life, the protection of inventions and the associated hurdles for competition are often forgotten. Patent protection, registered designs and trademarks are always a protection for your company, increase the ROI and are the sales argument par excellence.
Commercial property rights and the successful management of intellectual property include the continuous weighing between the intangible and material value of your property rights. That is our passion and we support you in developing strategies to secure and increase value. As part of our IP management, we evaluate technology and property rights portfolios and help with profitable marketing as well as with the identification of new technologies.Our customers include start-ups, spin-offs, medium-sized companies and established large corporations.
In order to advance important topics such as the achievement of climate protection goals, the digitization of buses and rails as well as innovative e-mobility applications, the focus is on technologies and digitization concepts. The potential gained is great: from improved energy efficiency, greater punctuality thanks to new systems, increased capacity for buses and rails, to minimizing operating costs. How do you get there quickly? Which technologies can you build on? Technology scouting is the ideal tool to scan the market. If new technologies are developed, the unique selling points of these systems and technologies should be secured by IP management.
You can maximize your competitive advantage with design and property rights for your products as well as Technology Scouting .
How can IP rights help to achieve corporate goals and how can success-relevant know-how be secured in the company?
How can intellectual assets help finance the company and how can the RoA from industrial property rights be increased?
How can IP rights help achieve marketing goals, such as emphasizing uniqueness and increasing positive perception?
How do I combine industrial property rights and life cycle management and how do I achieve a faster market entry with the IP-oriented approach?
What is the value of the registered property rights now and in the future, are our trademark rights guaranteed and do we not violate any third party property rights?
The DIN Institute's standard 77006 "Intellectual Property Management Systems - Requirements" offers specific recommendations for ensuring quality in IP management systems. It offers important assistance, as digitalisation is bringing intellectual property into the focus of many business models. The standard is primarily aimed at small and medium-sized companies, and also serves as a
In today's business world, intellectual property (IP) rights such as patents, trade marks and designs are invaluable. They secure innovation and contribute significantly to a company's competitiveness. However, without effective IP risk management, these valuable resources can easily be jeopardised. This is where regular IP risk management comes into play. The importance
Introduction A state of the art search can be commissioned both internally and externally. Both variants have advantages and disadvantages. In this article, we explain how the state of the art is defined. Does the result serve as a basis for important decisions? It should be noted that state of the art searches are only ever
As external IP consultants, we support you in a versatile and flexible manner at the same time. Commercial property rights, technology marketing and new mobility concepts require experience, foresight and - not infrequently - a certain amount of creativity!
For a successful conclusion, we put together the right team of legal experts, know-how and marketing partners.
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e-mail: info@florenus.com
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